This is an excerpt from a talk I gave at ProductTank in July. For the different angle on the same design process, check out Alex Watson’s Business Case presentation.

Usenet is 32 years old. You’d be forgiven for thinking that it’s a near-dead, cobweb-covered discussion forum platform, but actually it’s more popular today than ever before, and it’s thriving as an alternative to Bittorrent. Yes, people are using it … Continue reading

This was doing the rounds yesterday: “I use my microwave for 2 things, heating up meatloaf and making dentist appointments“: I assumed it was a joke, but no – it’s actually real: the GE SpacemakerXL Microwave Oven. Here’s a charming … Continue reading

My dad, Tony Brignull, won awards for copywriting including seventeen D&AD silver awards and three golds. I asked him if he feels that the principles of advertising copywriting from the 60s, 70s and 80s might be of help to UX … Continue reading

Here are the slides (with audio) of the talk I gave at UX Brighton in March 2012. It’s an extended version of the talk I gave at UX London which is written up here. Can’t see the slides above? If … Continue reading

If you’re willing to go black hat, it’s easy enough to boost your app’s reviews in the App Store through astroturfing. The downside, however, is not just that it’s unethical – it’s also forbidden by Apple and will probably get … Continue reading

A paraphrased transcript of my talk at UX London 2012. Do you want to know what interests me about our industry? It’s the fact that we always talk about the importance of making mistakes, and iterating, and learning from our … Continue reading

Purchasing an auto-renewing subscription to a Newsstand publication on an iPad is incredibly easy. You basically just tap “buy subscription”, tap confirm and you’re done. So how hard is it to unsubscribe? Well, it involves a 12 step process so … Continue reading