Amendment: this post has been edited for typos: Thanks Carlo! Unless you’re a mathematically-minded person, it’s easy to get muddled up when people talk about conversion rates and conversion rate “uplift”. Here’s a quick explanation: If you had 1000 users
Theresearchbuyersguide.com looks like a potentially useful site for UX researchers: Though it’s it’s intended for buyers of generalist market research, there are some useful links on here, such as a list of viewing facilities in the UK (i.e. posh places
Date: Tuesday 11th August, 6.30pm – 10pm Location: iCrossing, Central Brighton, BN1 1ND Price: Free, but you must book a ticket on stubmatic This free event will be comprised of three parts – two talks and a demo! Carsten Schmitt
There are certain kinds of user research that require extreme video analysis, where you literally have to transcribe every utterance, gesture and movement, and a single hour of footage can take almost a day to analyse. You can imagine this
Jeff Atwood is one of those rare developers who has a real passion for UI design and User Experience. In his most recent post regarding Stack Overflow he says some interesting things about usability. The post has an incendiary title
The word “methodology” has a bit more gravitas than “method” doesn’t it. Sounds more sciency. Packs more punch in a research document. Well, that’s sort of true, if you don’t mind completely misusing the term. “Method” and “Methodology” mean completely
This is great! The full text of Marti A Hearst’s Search User Interfaces book is available entirely for free online. The RRP is £30 and the book isn’t even due to be publicly available until September 30, 2009. Caution: actual
Fever is a new feed-reader from Shaun Inman, the guy who created Mint (The self-hosted analytics app, not the finance site). The concept of Fever is pretty clever – it parses your RSS feeds and works out which articles are
Why do people do this? This email is the final step of an otherwise great marketing campaign. I’m not singling these guys out, it’s a common mistake that everyone seems to make. This email template relies entirely on images, but
Joan Doe is walking through the mall one day when she’s approached by someone with a clipboard. She has some free time, so she answers a few questions and gives them her email address. “Cool!”, she thinks to herself, ”
This did the rounds a few years ago, but it’s worth sharing again. it’s an interview with Dave Bradley who invented Ctrl-Alt-Delete. “…I was just trying to solve a development problem we had. Brand new hardware, brand new software, you’re
One of the most annoying things about being a UX consultant is the all NDAs you have to sign – you don’t get to talk to people about the research you’ve been doing or get to show people your deliverables.
When you start your own company, there are lots of small decisions that you need to make. What do you splash out on, and what do you pinch pennies on? It’s tricky to decide. One of the common ways to
A few weeks ago, I invited Filip Healy and Ian Collingwood of Amberlight down to give a talk at UX Brighton. The topic they chose was “Mental Models, Service Design & The Problem With Convergence”. What do consumers expect when
If you stop and think about it, web analytics is pretty damn amazing. Unlike any other time in the history of commerce, it’s possible for business owners to track and measure every tiny detail of thousands of customers’ behaviour without
Here’s an interesting (but unverified) factoid about the halo effect that occurs from Google’s branding. This popped up in an Adage article a few days ago: “[…] Google has conducted internal tests, according to people familiar with them, in which
This gem was mentioned in Henry Petroski’s “Small Things Considered: Why There Is No Perfect Design“. In 1662 William Grey of Pittendrum built a house for himself in Edinburgh (pictured above). He was concerned about the problem of burglary and
In this article I interview Maya Middlemiss, MD of Saros Research, who talks about the ins and outs of recruitment for user research, and among other things, how to avoid getting people like the dude in the photo from turning